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Bring your content to everyone easily with cloud playout

Content publisher: reach your audience across multiple distribution channels

As a content publisher, you manage a large amount of content and always strive to bring it as quickly, broadly and efficiently as possible to target groups that are increasingly looking for convenience and flexibility in their media consumption.

With makalu cloud playout automation, you can accommodate this new consumer behavior and reach your audience across multiple distribution channels with minimum investment. Create your own TV channels easily to monetize your content both through 24/7 linear channels and targeted linear delivery.

makalu cloud playout software is based on a manufacturer-independent, service-oriented architecture to achieve a maximum level of flexibility and scalability.

Take the next step and create new revenue streams

Expand your reach and deliver compelling content in the highest quality. makalu gives you total control over any step along the media supply chain to maximize the value of your content.

Since makalu is cloudbased, there is no need to purchase hardware or servers, Simply use your browser to control everything and scale the infrastructure up each time you want to grow your system.


makalu enables a quick and easy deployment.


makalu offers the ability to scale the infrastructure up or down as needed, allowing content owners to accommodate changes on demand and minimize costs.


As a cloud-based solution makalu can be accessed anytime from anywhere via browser, enabling you to manage your broadcasts more efficiently and effectively.


With its transparent SaaS model and predictable TCO, makalu can significantly reduce the costs associated with traditional playout systems, including hardware, software licenses, and maintenance.


makalu provides complete end-to-end workflows.


We maintain and update makalu, reducing the risk of system failure and ensuring that you always have access to the latest technology.

Tailored to publisher's needs

makalu cloud playout will make everyday life significantly easier for publishers. Getting content out to your audiences is easy, fast and cost-effective. Benefit from great flexibility, accessibility, reliability and efficiency.

All-in-one Cloud Playout Auto­mation
for broadcasters, publishers and content owners

What do you want to create?

Linear live channel

Create, run and access your channels from anywhere.

FAST channel

Manage and monetize your content easily.

Pop-up & event channel

Start, provision and operate channels for a limited time.

makalu meets your needs

Taking many different perspectives is key to drive innovation. makalu offers lots of benefits for lots of people. To find out which ones are the most important for you, tell us what’s your job.

Fantastic GUI

Easy handling, seamless functionality and maximum user experience for operators.

Automatic up & down cross-converting

Convert many different video files in no time.

100% remote

Web-based, location-independent configuration and usage. Operate from anywhere at any time.

Services for operations

If desired, we take care of your playout business.

Let's talk
You need a demo or want to talk to an expert?